FUNDRAISING TIPS

Thanks for being part of the 2022 CHOP Buddy Walk® & Family Fun Day! To help you make the most of your participation – and kickstart your fundraising for CHOP’s Trisomy 21 Program – we’ve compiled some resources you can use to make the biggest impact on individuals with Down syndrome. Share this page with your teammates!

Get Social

You may be surprised at the support you’ll receive from a Facebook post, tweet or Instagram photo. Share your personal fundraising page or download sign templates, personalize it and share on social media. Make sure you use #CHOPBuddyWalk.

Share Your Why

Make your personal fundraising page personal! Tell family and friends why you are raising funds for CHOP. You can even add pictures!

Donate

Donate to your team to kick off your fundraising. Statistics show individuals are more likely to donate when they see others have!

Ask Everyone

Don’t be afraid to ask everyone to support you! What about your co-workers? Your relatives? Your neighbors? See Fundraising in 7 Days for more ideas.

Rally the Team

Share your stories and fundraising strategies. Encourage teammates to do the same. Download our Team Fundraising Guide.

Emails

Send individual emails to your family and friends. Remember to be specific when asking for a donation. See our Email Writing Tips.

Send a Text

Do you have friends or family who don’t check their email often? Try sending a text message with your fundraising page URL.

2x Your Impact

Check with your HR department or search our matching gifts directory to find out if your company has a matching gift program.

Recruit Others

Encourage friends to join your team or make a donation. Download this PowerPoint template and customize it with your photos and links to your team page.

Create a Facebook Fundraiser

Did you know participants with a Facebook fundraiser raise 3x more? Make it easy for your online friends to donate and create yours today! Log in to your event fundraising portal and select “create a Facebook fundraiser” to get started!

Thank You, You and You!

Remember to thank ALL your donors because without them, CHOP would not be the hospital it is today. Tag your donors on social media and recognize them publicly for helping your cause.

Social Media Tips

Using social media to support your fundraising efforts can be easy, effective and fun! Get your friends and family involved – and raise more money for kids with Down syndrome – by following our social media guide or the simple tips below.

Link to Us!

Even though some posts will be more donation-focused than others, always give people the opportunity to learn more about Down syndrome and donate using your personal URL.

Tag us

Tag @Children’s Hospital of Philadelphia on Facebook, @ChildrensPhila on Twitter, or @ChildrensPhila on Instagram so we can follow along.

Use hashtags

Use #CHOPBuddyWalk in your posts to make it easy for your friends to follow your fundraising progress!

Use Stickers

To find and use fun GIFs in your social stories, search “buddywalk” in stickers.

Instagram Resources

Utilize the below templates for your Instagram Story to let your followers know why you are participating in CHOP Buddy Walk® and how they can support you! Fill in the blanks or add your own photo and share with your networks. For mobile devices, tap and save the images below to your phone. For desktop users, download the complete collection here.

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Engage Your Followers

Looking for new ways to fundraise? Try engaging your followers using our Donation Board and Thermometer!

Post an image of the CHOP Buddy Walk Donation Board on your Facebook or Instagram and update as you go by marking an X on the spaces that have been donated. You can even tag who donated in that spot!

Share an image of the CHOP Buddy Walk Thermometer as you reach certain milestone and recognize your followers for their donation! Make sure to include your customized fundraising link in your profile or tag your Facebook fundraiser so people can make their donation.

Rally Your Team

Use our Instagram story template to rally your team and get everyone excited to participate! Tag your teammates, and don’t forget to tag us @ChildrensPhila so we can follow along!

What does CHOP Buddy Walk® mean to you and your family? Using this story template, create your own description of the event and encourage your teammates to do the same. Let your followers know why you want to create a brighter future for kids with Down syndrome.

Logos

The CHOP Buddy Walk® logo is available for use by participating teams seeking to bolster their fundraising efforts and build camaraderie among team members. Logos may be used on team T-shirts, social media posts and print materials. If you have any questions, please contact buddywalk@chop.edu before use.

The CHOP Buddy Walk® logo should always be used as shown. Do not modify the color, logo, font or symbol and text lock-up.